Caroline Sanders, ‘Regent Petrol Girl’


By Brian Duffy
London, U.K. 1966
Estate embossed archival pigment ink print
Edition of 12
Image size 15h x 15w cm

Duffy shot Caroline Sanders the ‘Regent Girl’ in London for this iconic advert towards the end of the Regent brand in 1969. The Regent Oil Company expanded into branded petrol sales in Britain in the 1950s. It also shipped and refined petroleum products abroad before being taken into the full ownership of Texaco in 1967 when the now-familiar Texaco star logo began appearing on filling station forecourts. Just before this rebranding however, Regent Petrol invested heavily in a wild west themed promotional campaign built around the slogan ‘Get out of town fast.’ A promotional package sent to Regent filling stations included a vinyl LP record entitled ‘The Lively One ’67’ and ‘Sensational’ new posters in various sizes, a new pump bezel, a ‘Fabulous’ life-size cut-out of the Regent Girl and ‘Bullet Hole’ stickers and T-shirts.

Learn more about Brian Duffy

We bring you closer to the finest pop culture photography. We are offering friends of Proud Galleries the exclusive opportunity to buy from the largest selection of authenticated, limited edition, hand signed or estate embossed photography prints. Contact us to book a viewing at our space in central London or to add any of our fine art prints to your collection.

All fine art photography is accompanied by a Certificate of Authenticity.
All fine art photography is editioned, signed and/or embossed by the photographer or Estate.
Fine art photography prints are occasionally made to order and delivery usually takes few weeks.
Framing & delivery services are subject to additional fees. We do not ship framed work abroad.
Proud Galleries reserves the right to amend any pricing or information.
Sale for deliveries outside the E.U. and the U.K. operate at a zero-vat rate.

2 in stock

Enquire about Caroline Sanders, ‘Regent Petrol Girl’